Published On: Tue, Sep 26th, 2017

International Luxury Travel Market show kicks off at Mayakoba Riviera Maya

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On Monday September 25, the International Luxury Travel Market show kicked off at Mayakoba Riviera Maya with the participation of 308 exhibitors.

The trade show, which brings together travel agents from the U.S., Canada and Mexico and luxury suppliers for pre-arranged meetings, is being held at the Mayakoba resort, one of the most luxurious facilities in the Riviera Maya.

ILTM Americas, is being held from September 25 to 28, and has become a benchmark in the cosmopolitan segment in the Americas that brings together international sellers from all over the world and buyers from 88 cities in Canada, the United States, Mexico and some countries of South America, according to the Ministry of Tourism and Sports.

An important fact regarding this event is that there were no cancellations due to the earthquakes of 7 and 19 September. 308 exhibitors attended and only four cancelled, but due to the emergency situations that Hurricane Irma brought to some Caribbean destinations, according to Grupo Imagen.

International Luxury Travel Mart Americas brings together travel agents from the U.S., Canada and Mexico and luxury suppliers for pre-arranged meetings (SIPSE)

On the other hand, the company “Reed Exhibitions” is restructuring ILTM Trade Shows, adding LGBT events and diversifying in other aspects.

Separately, Reed is launching a B2B event targeting the LGBT market next June in London branded Proud Experiences. It will feature a mix of education and one-to-one meetings.

Next year, ILTM will move its Asia show to Singapore with a pan-pacific focus, and for the first time will invite travel agents from outside of the region that are focused on selling travel to Pacific Asia. The current venue in Shanghai will now be dedicated strictly to the Chinese domestic and outbound market.

International Luxury Travel Mart Americas brings together travel agents from the U.S., Canada and Mexico and luxury suppliers for pre-arranged meetings (SIPSE)

Under the restructuring, Travel Week Brazil becomes ILTM South America and Reed plans to grow ILTM Arabia, which it launched this year as a show within a show during the Arabian Travel Market.

Allison Gilmore, executive director of the events said luxury travel is “booming” and is continue to grow significantly. She said internal research shows a future growth area for luxury travel is family travel. She said its main event, ILTM Cannes which celebrates its 16th anniversary this year, is sold out.

 

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